search account giftcard shopping-cart plus arrow-right checkmark paypal
When Innovation Moves at Digital Speed - Strategies and Tactics to Provoke, Sustain, and Defend Innovation in Today's Unsettled Markets

Added to Cart

Sold by Books Marketplace

More deals you may like

When Innovation Moves at Digital Speed - Strategies and Tactics to Provoke, Sustain, and Defend Innovation in Today's Unsettled Markets

MIT Sloan Management Review

Low stock
 Marketplace - Sold by Books Marketplace

$36.65

+ Delivery
Leaves warehouse in 1-2 business days
See delivery information

Qantas Points

You can earn and use Qantas Points at Kogan.com
Qantas Frequent Flyer PointsLogin or Sign up to earn an extra 18 Qantas Points on this purchase
Additional points may be earned during promotional periods. T&Cs apply.

Overview

Marketplace Product

Practical advice from experts on how to create, manage, measure, and improve innovation in and for today’s digital markets

All organizations grapple with what digitalization means for their business and, in particular, how digital forces will drive their approaches to innovation. But very few organizations have clearly defined the scale, speed, and scope of their engagement with the digital world. These essays, from the pages of the preeminent journal MIT Sloan Management Review, offer practical advice from experts on how to create, facilitate, and manage innovation in and for today’s digital markets.

The essays emphasize the power of intersections, where different mindsets and skills collide. These connections can be external-LEGO, for example, has engaged more than 100,000 adult fans in user communities-or internal, as when “brokers,” “connectors,” and “energizers” act within organizations. Contributors stress the value of action over analysis, citing examples that affirm the power of trial-and-error experimentation. They demonstrate that innovation success requires thinking beyond technology. Innovation is not created by white-coated scientists in a lab; it is not the job of the few but of the many. And finally, the contributors warn that the greatest enemy lies within; innovators often encounter fierce internal resistance. They consider innovations in the innovation process itself, describing the promise and pitfalls of “design thinking” and offering advice on how to manage the tension between new and existing business models.

Innovation is not a magical act practiced by a select few with rare gifts. Innovation is a discipline that can be measured, managed, and improved. When Innovation Moves at Digital Speed provides practical guidance for innovation success.

Contributors Daniel Amaral, Jamie Anderson, Scott D. Anthony, Yun Mi Antorini, Michael Arena, Tormod Askildsen, Michael Balle, Thomas Bartman, Jennie Bjoerk, Marcel Bogers, Anna Brattstroem, Clayton M. Christensen, Edivandro Carlos Conforto, Rob Cross, Charles Dhanaraj, Thomas Fink, Nicolai J. Foss, Johan Frishammar, Johann Harnoss, Srivardhini K. Jha, Lale Kesebi, Rishikesha T. Krishnan, Martin Kupp, Sean Looram, Mats Magnusson, Ann Majchrzak, Arvind Malhotra, James Morgan, Albert M. Muniz, Jr., Ramiro Palma, Ishwardutt Parulkar, Eric Rebentisch, Joerg Reckhenrich, Martin Reeves, Anders Richtner, Dave Rochlin, Duncan Simester, Jonathan Sims, Joseph V. Sinfield, Durward K. Sobek II, Freddy Solis, Kristian J. Sund, Mary Uhl-Bien, Derek van Bever, J. Andrei Villarroel, Amy Webb

Create your free Kogan.com account

Create your free Kogan.com account

Already have an account? Log In

By clicking Create Account (or signing in with Facebook, Google or Paypal), you agree to the Kogan.com Terms & Conditions and Privacy Policy and to receiving marketing communications from Kogan.com. Remember, you can unsubscribe at any time.